(14) Prelaunch Industry Board Newsletter: Monthly Innovation & Insights

Dear Industry Board Members,

October was the month robots started building robots… and Apple quietly went back on something Steve Jobs said in 2010.

I kept noticing the same pattern: things showing up where you'd least expect them. A drink mix brand launching something you chew. A watch strap that takes meeting notes. A military dog with an edited genome.

And the hottest glasses on the market got pulled from the shelves… by the store selling them.

A few things that stood out this month:

The robot that's coming for your laundry is a lamp 💡

Syncere's Lume looks like a floor lamp. Until you ask it to fold your laundry.

Then an arm unfolds and it rolls over to the laundry pile or the bed. It folds, makes the bed, resets the pillows, and goes back to being a lamp. You teach it your folding style with a wearable band.

Why a lamp? The founders say their first industrial-looking robots felt too clunky and intrusive in real homes. So they hid the robot in the one thing nobody questions in a bedroom.

$2,699, by invitation, with deliveries starting in 2027. Today it handles soft things only, and one review says most of the price buys software that's still coming.

Everyone is building a robot to live in your home. This one moved in as furniture.

Apple finally lets you touch the Mac 👆

In 2010, Steve Jobs called vertical touchscreens "ergonomically terrible." Sixteen years later, Apple shipped one anyway.

The new MacBook Pro has an OLED touchscreen, a Dynamic Island around the webcam, and the glowing Apple logo is back. The 14-inch weighs 3 pounds.

It's also the most expensive MacBook Pro launch ever. $2,899 to start. A fully loaded 16-inch goes for $14,549.

I first thought touch on a laptop was a solution looking for a problem… then I remembered how many times I've poked my screen by accident. 😄

Apple rarely does things first. It does them when it can charge more for them.

This startup couldn't find a rocket, so it built one that becomes a data center 🚀

Cowboy Space wants to put AI data centers in orbit. Problem: there weren't enough rockets to get them there.

So it designed its own. Big Iron is an 86-meter stainless steel rocket, and its upper stage doesn't fall away. It stays in orbit as the data center, with radiators about 60 meters wide and solar arrays about 100 meters across.

One launch, one megawatt. That's roughly five racks of Nvidia GPUs, according to the company's own COO. Cowboy has filed to launch up to 20,000 of them, and the FCC has already asked for more details.

First flight is targeted for 2028. The rocket and the data center don't exist yet, and a NASA JPL scientist expects results in about five years and a reliable network in seven to ten.

Rockets usually throw their last stage away. This one is the product.

Humanoids are now building humanoids 🏭

Schaeffler just opened a factory in China where six humanoid robots assemble parts… for other humanoid robots.

The 7,500 m² site in Taicang makes actuators, the joints that let humanoids move. The robots sort, join, inspect, label, and pack them across five stations. The same floor doubles as a training center, so robots learn on the exact line they'll work on.

Schaeffler already has around €400M in humanoid orders.

We spent years asking when robots would take factory jobs. Turns out the first ones they took are in robot factories. 🤯

The cutest robot of the year costs less than an iPhone 🦆

While Figure and Tesla race to build full-size humanoids, the robot people are actually preordering is a 10-inch duck.

Jensen Huang showed off Microduck, made by Hugging Face's Pollen Robotics, at GTC Berlin. The ducks sat, napped, tumbled, missed a few cues, and one just wandered off. The clip went viral and preorders passed 20,000.

$399. 15 motors, a camera, a depth sensor. It can roller-skate. Ships by Christmas.

I watched the video three times. Not for the tech. 😄 Humanoids want to be your butler. The duck just wants to be your pet… and that might be the easier way into the home.

The next military robot has four legs and a tail 🐕

"A dog is the oldest autonomous system there is." That's Ben Lamm, CEO of Colossal Biosciences, explaining Warhound, his new startup with Anduril founder Palmer Luckey.

The plan: find the best military and police dogs, bank their DNA, edit out inherited diseases, and clone them. Anduril adds the armor and the software. The first dogs are already being edited, backed by a $200M seed round.

The problem is real. More than 80% of U.S. military dogs are bought from Europe, and fewer than half pass training. To field 100 dogs, the military buys about 200. No customers signed yet. No price per dog.

Everyone is racing to build robot dogs. Warhound decided to upgrade the original.

An eyewear chain just refused to sell the hottest glasses on the market 🕶️

Hans Anders, one of the biggest optician chains in the Netherlands, pulled Meta’s Ray-Ban smart glasses from its stores in the Netherlands and Belgium. Online retailer Wehkamp paused sales too.

The trigger: a Dutch newspaper found hundreds of videos of women and girls secretly filmed with the glasses, circulating on creepshot sites and Telegram.

Remember the August update that kills the camera if the privacy light is covered? The Dutch consumer group Consumentenbond says a sticker still does the trick. It’s now suing Meta, with a hearing in Amsterdam on November 26.

A few issues ago we wrote about Nearby Glasses, the Android app that warns you when smart glasses are around. Now there’s an iPhone version too. Zuckoff already has thousands of users. People aren’t waiting for Meta to fix it… they’re building their own alarms.

Meta’s response: the glasses “continue to be very popular.”

Usually regulators slow tech down. This time it was the shop selling it.

The founder of KIND just bet $62M on your nose 👃

Camino Partners, the firm started by KIND founder Daniel Lubetzky, put $62M into Intake Breathing. They make magnetic nasal strips.

Intake has sold 100M+ pairs since 2023. The number that sold the investors: 74% of its customers had never bought a nasal strip before.

The strips even made it onto the New York Fashion Week runway. The CEO compares them to pimple patches. Something people used to hide, now worn in public.

Breathe Right spent decades selling to snorers. Intake sells to people who want everyone to know they optimize their sleep. 😎

The drink mix brand's newest product doesn't go in water 🌙

Feel Goods made its name on mixes you stir into water: Hydration+, Digestion+, Immunity+. Its newest launch skips the water entirely.

Sleep+ is the brand's first gummy. Saffron, passion flower, valerian root, 5-HTP and plant-based melatonin, in one flavor, Berry Bliss. Two gummies before bed.

Makes sense. A big glass of water right before bed is its own kind of sleep problem.

Only one ingredient comes with a dose on the page, though: 3 mg of phytomelatonin. The rest you take on faith.

Hydration+ wanted you to drink more. Sleep+ works better if you don't.

AI can now read cancer survival odds from a selfie 🤳

Researchers at Mass General Brigham built an AI that predicts cancer survival from a single photo of your face.

It was trained on 40M+ faces. In one test group, 53% of patients with the highest risk scores died within 90 days. Among the lowest scores, 2%.

It also estimates biological age. Smoking was the clearest signal for looking older. Lighting and makeup didn't fool it. Most plastic surgery didn't either… only a nose job shifted the result a little.

Predicting isn't treating, though.

Doctors have always said they can tell a lot from looking at a patient. Now there's a number for it.

A robot snake for the organ doctors can barely reach 🐍

Your small intestine is more than 20 feet long and about an inch wide. Researchers at MIT just built a soft robot that crawls through it like a snake.

It steers the way snakes do, inflating chambers on one side, then the other. For grip, it wears kirigami sleeves that lie flat until stretched, then pop out tiny needles that hold the intestine wall. Snake scales, basically.

In animal tests it traveled about 6.5 feet, took images, sprayed drugs, and clipped tissue. Today doctors do this with a slow, balloon-assisted scope.

No humans yet. But for an organ doctors can barely reach, a scope that crawls is a different idea.

🚀 What's New at Prelaunch.com

We have some exciting updates on Frank, our Voice AI Researcher. While there are many AI research tools on the market, researchers still don’t fully trust AI to hold deep, thoughtful qualitative conversations. We’re working on a new version of Frank designed to change that, with smarter follow-up questions and deeper conversations that feel natural. We expect to introduce it soon. We’re also building integrations to make Frank a seamless part of the tools and customer journeys companies already use.

Until next time,

– Narek